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This is a srs bsns conversation. 
9th-Mar-2012 09:27 pm
girl

How do you pronounce GIF?

"jiff"
26(27.1%)
"giff"
70(72.9%)
some other way
0(0.0%)
Comments 
10th-Mar-2012 05:26 am (UTC)
I have no idea how the pros pronounce it, but my logic is: if you put a "t" at the end of the word, it's pronounced with a soft G like in your second option.

Wikipedia says that the rule is exactly, the opposite, i.e.

"The sound of a hard ⟨g⟩ (which often precedes the non-front vowels ⟨a o u⟩) is usually [ɡ] (as in go) while the sound of a soft ⟨g⟩ (typically before ⟨i e y⟩), depending on language, may be a fricative or affricate. In English, the sound of soft ⟨g⟩ is /dʒ/ (as in George)"

but that makes no sense to me, because if it's true then we're all mispronouncing words like get, gift, give, and a lot of other g words.
11th-Mar-2012 08:49 am (UTC)
English doesnt have rules full stop xD :P Okay some but most of them jsut have changed from centuries ago and there hasnt been a spelling reform in donkeys years. anyway- it is a graphic interlaced file (or something like that) and there fore it is 'giff'
10th-Mar-2012 04:49 pm (UTC)
I feel like my first computer media class taught me how to pronounce it based on some story on how it was created... ("giff"). But, I can't find it anywhere and even wikipedia says that it can be pronounced either way.
10th-Mar-2012 08:24 pm (UTC)
Merriam-Webster accepts either pronunciation.
10th-Mar-2012 07:24 pm (UTC)
I recognize that "giff" is correct but I'd been saying "jiff" (well, really, Jif, like the peanut butter!) for YEARS before I had any sense of "giff."
11th-Mar-2012 03:08 am (UTC)
High five. Your experience is mine, except I still do not recognize that "giff" is correct.
11th-Mar-2012 03:15 am (UTC)
I'm willing to concede that it's not and that I've just been mocked enough that I believe it to be true.
20th-Mar-2012 05:39 am (UTC)
Official pronunciation is "Jiff" accoprding the the documents defining the GIF standards.
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